{"id":1180,"date":"2026-06-22T11:37:56","date_gmt":"2026-06-22T11:37:56","guid":{"rendered":"https:\/\/tam.teamgrid.co.in\/?post_type=projekt&#038;p=1180"},"modified":"2026-08-13T07:49:57","modified_gmt":"2026-08-13T07:49:57","slug":"kv-giraffen","status":"publish","type":"projekt","link":"https:\/\/tam.teamgrid.co.in\/en\/projekt\/kv-giraffen\/","title":{"rendered":"Kv. Giraffen"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"<p>Through concept development and a well-founded business plan, Kvarteret Giraffen was repositioned as an award-winning, experience-driven shopping center.<\/p>\n","protected":false},"author":2,"featured_media":1182,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"projekt-category":[26,25],"class_list":["post-1180","projekt","type-projekt","status-publish","has-post-thumbnail","hentry","projekt-category-project-leasing","projekt-category-site-development"],"acf":{"layout":[{"acf_fc_layout":"hero","hero_type":"image","hero_desktop_image":1181,"hero_mobile_image":1181,"hero_desktop_video":null,"hero_mobile_video":null,"hero_desktop_slideshow":null,"hero_mobile_slideshow":null,"show_title_on_mobile_only":"no","hero_title":"Kv. Giraffen"},{"acf_fc_layout":"project_detail","title":"About the Project","project_title_type":"h2","project_name":"","project_info":[{"label":"Client","value":"Alecta Fastigheter"},{"label":"Location","value":"Kalmar"},{"label":"Category","value":"Site Development, Project Leasing"},{"label":"Scope","value":"40 000 sqm GLA. 60 stores"},{"label":"TAM's Role","value":"Strategy & Development Plan. Leasing"}],"description":"A clear concept development and a well-founded business plan formed the basis for the property owner\u2019s investment decision. The existing core was transformed from a volume-driven retail space into an experience-driven shopping center, which repositioned the entire neighborhood. The new profile resulted in more stores, a broader selection, and increased customer traffic.\r\n\r\nFollowing the completion of the development, Kvarteret Giraffen has received several awards, including \u201cMeeting Place of the Year 2026,\u201d \u201cKalmar\u2019s Most Satisfied Customers 2025,\u201d and, on multiple occasions, \u201cSweden\u2019s Most Satisfied Tenants.\u201d","featured_image":null,"contact_image":629,"contact_name":"Thomas N\u00e4slund","contact_position":"Senior Project Manager, Retail","phone":"+46 (0) 70 944 75 86","email":"thomas.naslund@tamgroup.se"},{"acf_fc_layout":"two_column_projects","tcp_section_id":"","column_count":"threecolumn","tcp_section_title":"Similar Projects","slider_on_mobile":false,"tcp_posts":[463,772,461]}]},"_links":{"self":[{"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/projekt\/1180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/projekt"}],"about":[{"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/types\/projekt"}],"author":[{"embeddable":true,"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/users\/2"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/media\/1182"}],"wp:attachment":[{"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/media?parent=1180"}],"wp:term":[{"taxonomy":"projekt-category","embeddable":true,"href":"https:\/\/tam.teamgrid.co.in\/en\/wp-json\/wp\/v2\/projekt-category?post=1180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}